Mohammed ALAMI Consultant Expert SEO

Référencement SEO Montréal Mozalami

vendredi 19 septembre 2014

Principaux Social Media Cheat Sheet [Infographic] | Mozalami

Voius êtes probablement intéressé à savoir si oui ou non votre marque devrait envisager d'investir dans un nouveau réseau social. LikeAble ont fait ce qu'il faut! 

Voici un guide rapide qui montre tous les avantages et les inconvénients des principaux acteurs sur les platformes sociales.

Likeable_Blog_Infographic_Brands


Source: Social Media Cheat Sheet For Brands [Infographic] | Likeable Media

Pour vos besoins de http://www.mozalami.com/http://www.mozalami.com/ prière de visiter mon site Mozalami.com.

vendredi 12 septembre 2014

Future Of SEO by SEO Expert 2015/2020 | Mozalami

In this 3-part series, search industry veterans weigh in on how SEO will be different in 2015 and 2020.

Here under what I highlight as  expert SEO specialist


Expert Insights On The Future Of SEO, Part 1



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Rand Fishkin

  • The deluge of investment in content marketing will make it increasingly harder to stand out with a purely content-based strategy. I suspect SEOs will get creative and employ more paid and non-paid amplification to help their content reach wider audiences, while simultaneously seeking non-content-focused methods of earning links (events, embeddable assets, bios + interviews, and old-school tactics like resource pages and direct outreach would be among my guesses).

Eric Enge

  • Voice search and natural language search will continue to expand rapidly. Google is investing heavily in being able to understand semantics and context.
  • Google will be forced to deal with Negative SEO. The growth of this industry is continuing to scale, and that represents a real threat to its search quality. In fact, this is probably the biggest threat to its business.
  • Manual and algorithmic actions against spam or low quality sites will continue to grow. As with Negative SEO, this is a battle that Google must win.

Bill Slawski

We expect more companies will be developing in-house SEO departments and be in need of training for the creation of content in-house, especially as rumors of Author Rank grow with the presence of in-depth articles and some patents/papers on making author content rank better based upon authority and expertise. We’ve been working with clients on building strategies for getting more out of Google+ both now, and as we see more changes to it.

Barry Schwartz

Sad thing is, I don’t see SEO changing much in 2015. There are still a large number of SEOs who are buying links and doing things that can get themselves in trouble. I do see Penguin being more streamlined into the algorithm in 2015. 

Dr. Pete Meyers

  • The Knowledge Graph will continue to expand, and Google will get more aggressive about creating answers from content in the index. This will radically change the landscape for some queries, and we have to be very aware of how our SERPs look in the wild.
  • More and more of us will shift to landing-page based metrics (“content analytics,” for lack of a better phrase) as keyword data continues to disappear.
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Expert Insights On The Future Of SEO, Part 2

Aleyda Solis

At the pace at which search evolves, a lot can happen in six years. Some things that might be different, vastly improved or more ubiquitous include:
  • Search engines functionalities and capabilities (semantic and conversational search)
  • Ranking factors (social endorsement)
  • Devices (mobile, wearables)
  • Interfaces (voice search)
  • Formats (apps)
  • Platforms (maybe other, more evolved search engines that establish a different search paradigm?)

Dan Petrovic

In 2020, SEO will be a very complex field that will break up into several distinct disciplines, much how the link building industry stemmed out of SEO as a core. Things that you should pay attention to are:

My own Thoughts

SEO will be more-or-less the same : Link Graph + Social Graph + Local Graph + Semantic Graph + Mobile UX = Sweet POT ;)

vendredi 5 septembre 2014

SEO #1 accouts for 51% of Traffic to Websites vs Social 5% | Mozalami

SEO Drives 51% Of Traffic, Social Only 5% :

BightEdge :

Is SEO your primary content channel? It should be.
  • 51% of all website traffic comes from organic search
  • Rich media flattens the click distribution curve on SERPs
  • Over 40% of revenue is captured by organic traffic
Optimize your content efforts to maximize your return on organic search. Download now to find out how.
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Sectors analyzed included:
  • Business Services
  • Hospitality
  • Media and Entertainment
  • Retail
  • Technology 
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revenue-performance-by-channel-brightedge


SEW: Organic Search Drives 51% of Traffic to Websites [Study] - SEW

So if you're looking for real SEO expert do not hesitate to contact Mozalami

jeudi 4 septembre 2014

Google Maps as Proof of Concept for Google's Knowledge

Structured, Semi-structured, and Unstructured Data

Structured data are data that have been organized to allow identification and separation of the key (i.e., context) of the data from the content. Structured data can be understood by a computer or other machine. For example, consider a telephone number organized in the structure “TN:xxx-xxx-xxxx” where an “x” denotes a number. A computer-implemented process that encounters data organized in this format, such as “TN:212-864-6137″, can determine that the key for the data is a telephone number, and the value of the number is 212-864-6137.
Unstructured data
 are data that are not organized in a particular format and where ascertaining the context and content might be difficult.
Semi-structured data are data that are partially organized.

Data Related to Enterprises

The structure generation engine receives data related to enterprises local to a particular geographic region such as a city. An enterprise can be a “business, school, government office, non-profit organization and/or other similar entity.” These ended up including park, forests, golf courses, and more.
More info on Knwoledge Graph : read on Mozalami WEB 3.0 related posts

Was Google Maps a Proof of Concept for Google's Knowledge Base Efforts?